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Accountant SEO · From £499 a month · Free audit

Accountant SEO that wins the advisory clients

The cloud software keeps commoditising compliance, and the business owner now shortlists accountants the way they shortlist any supplier: from search. We do the work that makes yours the practice they call. From £499 a month.

  • 190+ websites built
  • Fixed price in writing
  • You approve before launch
Illustration of a Google local result

N°01 · The problem

Why generic SEO fails accountants

The compliance market is commoditising, the fees are under pressure, and the buyers shortlist from search. Generic approaches miss all three.

  1. Compliance is a commodity now

    The cloud platforms keep absorbing the filing work: bookkeeping reconciles itself, submissions automate, and the price of compliance work falls with every software update. Practices that only sell compliance are competing with software on price, which is a fight nobody wins.

    What we do instead

  2. Fee pressure without a counter-story

    When every practice site looks the same, business owners do what any buyer does with identical options: they compare on price. The counter is to look like the adviser, not the filing service, in the three seconds the comparison takes.

    What we do instead

  3. Business owners choose accountants the way they choose everything

    They search, they shortlist, they check reviews, they call. Referral still matters, but the owner with a growing company finds their accountant the way they find their supplier: from search. Whoever answers that search with authority gets the relationship.

    What we do instead

N°02 · What we build

The pages that bring the clients worth having

Every package runs the Local Lead Engine: get found, get chosen, get called, get booked. For a practice, that means looking like the adviser in the searches owners actually make.

  • Service pages

    Self-assessment, company accounts, bookkeeping, payroll: a page per service, each answering what the owner wants to know.

  • Advisory pages

    Tax planning, business advisory, valuations: the work worth having, given its own stage and its own argument.

  • Reviews and credibility

    Reviews from businesses like your clients, qualifications and memberships where the shortlisting owner looks.

  • Area pages

    One honest page per town or business community you serve, never a hundred thin copies.

N°03 · Packages

Local SEO packages for accountants

Three fixed monthly prices, from a first steady presence to owning your area. The free audit tells you which one your market needs.

Accountant Start

£499

per month

For sole practitioners and small practices building a steady local presence.

  • Google Business Profile set up and optimised
  • Citations on the core directories, plus cleanup
  • A new service or area page every month, starting with your main town
  • A review process that fits a professional practice
  • Monthly report of every task, in plain English

Most popular

Accountant Growth

£899

per month

For practices moving upmarket, where advisory clients pay for the work.

  • Everything in Accountant Start
  • New service, advisory and area pages added every month, covering your town and your full service list over time
  • On-page conversion work on your enquiry paths
  • Citations across professional and local directories
  • Review growth from the clients you want more of
  • Tracking of the firms you compete with

Accountant Authority

from £1,999

per month

For established practices that want to own their area.

  • Everything in Accountant Growth
  • New pages across multiple towns and every service, rolling out every week
  • Dedicated location clusters: a page set per town you work
  • Competitor tracking across your areas
  • A quarterly strategy call with us

Need the website too? Accountant websites start at £497. Not an accountant? See local SEO for law firms and local SEO for vet practices, or the main local SEO page.

Your part stays small: you answer a short questionnaire, we do everything else. The audit comes back within days and is yours to keep either way, the first pages go live within weeks of starting, and nothing is published until you approve the written plan.

N°04 · Is this you

For practices moving upmarket

An advisory client is worth years of fees, and the owner who grants that relationship has already checked you online. The only question is what they found.

  • Compliance fees are under pressure and the software is not slowing down
  • You want advisory clients, and your site still leads with tax returns
  • Business owners shortlist online, and you are not on the list
  • You serve specific towns or business types and want more of each
  • One advisory client pays for months of this work

Accountant SEO questions

Why is local SEO for accountants cheaper than for law firms?

It is the value of the client and the market they sit in. Prices run in three groups: trades, professions, and the high-value care and legal markets. Accountants and vets sit in the middle group, because professional clients come back for years but rarely reach legal-case values, so the packages cost less than a law firm's and more than a trade's.

Which services do you build pages for?

Self-assessment and tax returns, company accounts, bookkeeping, payroll and business advisory, with the advisory work given its own pages rather than a footnote. If your practice sells other specialist work, say so in the audit and we will scope it honestly before anything starts.

We are a small practice. Is this worth it for us?

Often, yes, because one advisory client can cover months of the work. The free audit looks at your town, your competitors and the searches worth winning, and tells you honestly whether it pays back before you commit to anything.

Do you only work with UK practices?

No. We work with practices anywhere. Our office is in the UK and our prices are in GBP, and that is the whole of the geography: the audit, the written plan and the monthly reports run remotely over email, WhatsApp and video call, wherever you practise.

How long before we see results?

Profile and citation fixes often show movement within weeks. Google usually responds to the ongoing work in three to six months, longer in competitive city markets. The free audit tells you which kind of market yours is.

What do we need to provide?

Manager access to your Google Business Profile, a login to your website if we are publishing there, and quick answers about your services and the clients you want more of.

Start with the free audit

Tell us about your practice and the clients you want more of. We send you the findings, and you keep them either way.

We reply within one working day.

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